Welcome to Flat Range Arms
Welcome to Flat Range Arms
The Flat Range Mission
Our mission is simple: to be an avenue of help for the common man or woman with anything they may face. While we hate acronyms, we think that the last part, "anything they face," is especially important. Some people get carried away with one avenue but fail to see that many factors contribute to being squared away. This is where we looked into what that really means and created F.A.C.E.:
F - Fitness
Arguably the most important element of being ready. While hard to admit, it is that easy. If you are out of shape, you, and possibly the ones you love, will die.
A - Abilities
After and alongside fitness is ability. This is a broad topic that we plan to cover and support with products and information as we expand. It encompasses everything from financial stability and water treatment to what many believe is the only essential skill: CQB. It’s astonishing how many people focus solely on room-clearing techniques when they might be better served learning how to get a promotion, can food, or treat water.
C - Community
Regardless of what happens, community is always important. From leading a fulfilling, sustainable life to facing worst-case scenarios, having people you can trust is crucial. Beyond that, learning to be a leader, to care for others, and to take responsibility not only helps you become a better person but could also make the difference between surviving and thriving in all situations.
E - Equipment
The topic everyone loves. Equipment is important, but there is a reason it is last on the list. It’s not possible to buy our way into the topics above, as some might think. Just because you have nineteen rifles does not mean you are prepared. However, paired with skills, the right equipment can be invaluable. Being squared away with the correct gear helps you make accurate shots at multiple distances, retain your gear when needed, maneuver with your group, see at night, and treat water—ultimately increasing your chance of success.
Our Products
We specialize in innovation in all facets of soft and hard goods. Every product we offer is designed to be useful and durable, ensuring they stand the test of time and abuse. While some of the products we make, or all of them for that matter, may not be game-changing, we believe the more incremental improvements made help push the civilian industry to its full potential.
Our Values
Quality and Durability: We ensure our products are made to last, becoming reliable, durable tools rather than disposable parts.
Made in the USA: We take pride in producing all our products locally, supporting American jobs and quality standards. While this can’t be the case 100% of the time, it is something we consider with every step we take—a commitment that many other companies, surprisingly, don’t make.
Customer-Centric: We listen to our customers and are always open to new ideas, aiming to tailor our products to real-world needs, across all avenues to help with anything you may face.
Join Us
We are more than just a company; we are a community of like-minded individuals who believe in practical, reliable solutions. While the flat range may be considered "not real world," "lame," etc., you have to start somewhere, and we believe the flat range is where all great things start. We invite you to join us in improving the civilian defense industry.